In business, as well as in life, loyalty is built on the foundation of highly-effective, consistent communication. When that consistency is broken, loyalty falters and ultimately you are forgotten.

Is it any surprise that, according to a survey by the National Association of Realtors, the majority of homeowners who had said they would use the same REALTOR® again, ultimately did not, because they couldn't remember the agent's name!

To build loyalty with a client or business-to-business referral source, you need to communicate with them in just the right way, at just the right frequency, with just the right information.

That's what your Preferred Client Update™ does for you.

Published monthly, it is a special, customized direct mail piece that is mailed each month to the
contacts you select.

More than just a direct mail piece

The Preferred Client Update™ is designed to stand out, get read, and continually reinforce the excellent service you provide your valued clients. Each issue is packed with the kind of information that homeowners welcome and use.

We have 2 design formats to choose from:

1. Tri Fold Design

• Front
  
  Click to enlarge

• Back
  
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• Envelope
  
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2. Four Page Design

• Back and Front Covers
  
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• Inside Pages
  
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• Envelope
  
  Click to enlarge

Customization

You can customize your Preferred Client Update™ to reflect your personality and marketplace. It allows you to present your unique value added services to your clients.

Click here to view examples of how you can customize the Preferred Client Update™

• Your Challenge
• Our Solution
• How It Works
  • IXACT Contact™
  • Idea Coaching™
  • Preferred Client Update™
  • Informed Home Buyer/Seller™
• Next Steps